Any product is manufactured with an object to satisfy the need of the targeted audience. Precisely, the entire game is completely in the hands of the user as their fondness or reluctance will directly affect the sales of the product. The technical brains gave a name to this utterly important factor as user experience. The user’s experience (UX) is connected with all the elements of the interface like the layout, text, visual design, sound, and interaction. Additionally, in the mobile industry, the mobile user experience (UX) can boost sales to unimaginable levels. The world around is changing rapidly and so is the demand. And so, keeping up with the customers is difficult but unavoidable.
Studies suggest a normal person spends more than 3 hours of the day on a mobile phone. Therefore, it is important to keep the users hooked by giving the best user experience. All this brings us to a question: What would be the checklist for planning mobile design or development projects with the best UX to boost up sales? Don’t worry we have got you covered. Here is a comprehensive UX checklist for your current operative and future projects. But, before we deep dive, here is a comprehensive study of Mobile internet traffic in comparison to the percentage of total web traffic by region.
1. Icons need special attention: Starting with the foremost important aspect, an icon. The only thing that gets initially noticed is your icon. Hence, attention to the intricate details is a must. The application icon should be eye-catchy and easily recognizable especially in the pool with other apps. For instance, your everyday used apps should be easily traced without any struggle. Thus, putting your head in designing a great icon would be worth the time and effort.
2. Crystal clear product offering: Your homepage is the place where your product should get prime attention. Users tend to check the homepage from top to bottom than any other section on the application. If you leave no exact information about your product or services on the homepage, your users are bound to bounce away. Therefore, paying special attention to this part is quite essential.
The homepage is basically like the entrance of a shop. How would you like to decorate and inform your customers who are visiting for the first time? If you answer this question and then plan the homepage, it will be more effective and useful.
3. High-quality images: Let us start by explaining the power of a good image. Hollywood celebrity Jennifer Lopez’s Versace jungle dress image made Google start an entire section of Google Images. A single image did something unimaginable, and this explains the power of high-quality good images. Now, imagine the impact of high-definition (HD) images on your app. Statistics related to images have revealed that good quality images help in improving user experience and boost sales by up to 21%. Good quality images often help users to get a zoom-in overview. For better UX, it is highly recommended to use multiple images from across multiple angles. This enables the user to picture the product in a better way.
4. Hamburger menu: The menu section is like the display bar of a store. The section puts up a list of objectives wherein the users can choose their desired feature without wasting time and effort on searching. Thus, the menu bar should be precise and easy to locate. With several other banners on the apps, the menu can get hidden. However, the solution to this problem is using the hamburger icon. These days numerous applications and most websites have picked hamburger-menu as a preferred choice. For instance, Google uses hamburger menu across all applications for better UX.
5. Intricate details about App interface: The application’s interface is all that the user sees and interacts with. For example, the buttons of an iPhone are 44×44 pixels, while Android has 48×48 pixels, whereas a Windows phone has 34×34 pixels. From menus to notifications, everything comprises the user interface. The application interface should have a smooth flow for the users as the application highly relies on this feature.
6. CTAs and visibility: The UX improved after the development of buttons, CTAs (Call to Actions), and their visibilities. Many applications have paid keen attention to the CTAs, color combinations, and buttons and the same have resulted in great advances.
For checking the visibility of your buttons and calls to action, there is an effective technique called the Squint test. By squinting, the images and CTAs will still be clear and visible. In case of distortion, you need to pay attention and use clear options.
7. Mindful use of font style and size: Back when screens were 640 pixels of width, then font type Verdana and font size 10 was apt but now it would be a bad decision. Keeping in mind the audience and their time spent on your app, the font style and size should be decided. For example, iPhone and Macbook use a distinctive font. This has also benefitted their UX game. Also, the right font style changes the meaning of the sentence therefore it is advised to run a tight check before selecting one.
8. Landscape/portrait flow: The application should be smooth. It is up to the user how they wish to use the application. They might either prefer it across landscape or portrait mode, depending on their feasibility. The application should fit both screen sizes with any change in image quality, font style or size, buttons, or any other factor. The smooth flow of the application will always attract more audiences.
9. Swipe-able/carousel gallery: The gallery section is usually quite heavy due to numerous items, and therefore swipe feature, or a carousel is highly recommended. The attraction towards a gallery featured application is relatively higher than other layouts. The bets UX experience has been reported to implementing a flawless swipe/carousel feature to the gallery space.
Although the trouble with designing for mobile devices is that there are a plethora of devices to consider. From the iPad to Android tablets, smartphones, iPhones, and many more, the various portable handsets are unevenly scattered amongst the users worldwide, and you never know which one of these your prospects use. Therefore, it becomes utterly important for you to run successful compatibility tests of your website(s) across a wide range of combination of these devices.
Manually testing these can be a hectic task, as the combination of browser types to devices can be really overwhelming to scale by your own self. We would recommend you let the LT Browser take the reins by automatically doing mobile view debugging for you across 50+ screens. Here are a few features that makes the LT Browser stand out and take charge of your end-to-end testing needs:
- Lets you check the mobile view of your website: The browser lets you test websites on different pre-installed mobile view devices. You can check the mobile view of your websites across any of the android or iOS resolutions. The perks of it are – it is a developer-friendly browser for all your mobile view debugging needs.
- Allows creating your own custom device resolution: The browser lets you perform screen resolution tests for websites across different screen sizes. Even if you’re stuck with not being able to find your preferred device, the LT Browser lets you create your custom mobile, tablet or desktop device viewport, and even save it for future uses.
- Side by side mobile view of your websites: With the LT Browser, you do not have to toggle between two devices to perform your mobile website tests. You can test two devices simultaneously, and also perform mobile website tests on different tablets and desktops, while choosing custom resolutions to inspect websites on.
- Comes with inbuilt Developer tools: The browser lets you debug multiple device sizes while you’re performing your responsive testing in the background. It contains separate DevTools for website testing across different device resolutions.
- Lighthouse reporting: The browser generates detailed performance reports of your website, that too with as easy as a single click. The add-ons are updated industry statistics that help you analyze key performing matrices, accessibility scores, SEO, and metrics on overall performances.
- One-click bug logging: As and when, you find a bug with the help of LT Browser, you can mark and share it with your colleagues in just one click. There is a list of top project management/bug tracking tools – such as Jira, Trello, GitHub, etc. wherein you can describe and assign the bug to your team members.
- Test across different networking conditions: The browser comes with a built-in network simulation feature that allows you to test your website across low to high network profiles. The browser even lets you test your website on offline mode.
- Industry recognized and preferred first choice browser: The browser for its multi-dimensional functionality is an industry-recognized product and has been in the news for a variety of accolades ranging from High-Performer 2020 to Quality Choice, Trusted Vendor, and Happiest User award won across major national and international service areas.
With all these updates, let’s meet on the other end!