The Biggest And Best Beauty Trends Of 2022, According To TikTok

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TikTok is the Wild West of beauty, where insanely expensive French perfume, £5 phamr foundation and tutorials on how to achieve perfect curls using a pair of leggings all vie for your attention.

It goes to show how much the industry has changed. Once upon a time, looks were designed for and by an elite few. Now, creators set trends and define pivotal moments that rock the beauty industry. But how does a hack become viral? What makes a trend buzzy? It’s alchemy, really—the perfect storm of something that’s at once relatable and inspirational.

HuffPost went to work sourcing the best beauty moments of 2022. Ahead, find the creators and products that caught and kept your attention this year.

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